A Good Approach to Raising More Funds on Raffle Ticket Sales

A good approach to raising more funds on raffle ticket sales for church groups, civic groups, and youth sports organizations would be to have nonprofit organization groups that already support the community and good causes support the cause for the ticket sales. To name a few would be Habitat for Humanity, the Humane Society, Red Cross, Salvation Army, and Peace Corps. I think that if these groups and nonprofit organizations sponsored or if you could include the name into the ticket raffles it would help sell more raffle tickets.

Here are some good prizes that might help volunteers be motivated to sell more tickets would be things that students could use. Most volunteers are younger and might be in school or planning to go to college soon. Too name a few would be computers, an electronic tablet, backpacks, headphones, and mobile phones. Another good idea for prizes would be something universal that virtually almost anyone can use, want, or need. Gift cards are very universal and work well for volunteers themselves or as a gift to give for others.

Having businesses donate some things to offer volunteers would greatly help both for this company and the company that donates, both for advertising and taxes. Plus when someone hears a brand that they like it might give them some more drive to work harder to do what it takes to get that item.

Having schools, colleges, and universities putting their name out there on the ads and having them sponsor will greatly help with raffle ticket sales. It would draw their interest into buying the ticket and supporting a local school they like or heard of. There is potential that would buy the raffle tickets to support a school or university that they once went to. Plus there are all of the sport fans out there that would like to buy or donate to their favorite college teams and buy tickets.

Having ticket sales as part of an internship for colleges and schools would get many students to do volunteer in ticket sales. Having the opportunity to work towards funds for school and prizes, sounds like it would generate great motivation for ticket sale. The students would also be able to use the name of their school and let the customers now their supporting a good cause, have potential to win and helping with education funds.

I feel with the fact that the potential customer would be supporting so many nonprofit groups, schools, teams and the future of student’s education they would feel obligated to buy more than just one ticket. That is a lot of good cause and support of their community which in return, we all know that one good cause will turn in some good effects. Let’s start off with multiple good causes so that they can later in return become multiple positive effects for every community instead of just one. Think about this would you only buy one ticket that supports some many good things in your community?

Making a Better Raffle

I have seen first-hand how church raffles operate as far as the raffles themselves, the volunteers, and the outcome. I believe that raffles are a great way to raise money, but they are not presented in a way that makes more people from outside of the church want to attend the raffle.

The first thing I would do to bring in more people is change the way raffles are advertised. My church, and others that I have attended, go with the traditional word of mouth approach to advertise that they are having a raffle. While this method is a tried and true, it is outdated for the way the world currently operates. I think that churches are missing the boat when it comes to social media. It may be hard to convince them to change, but advertising on Facebook, twitter, or other social media networks can boost the attendance for their raffles. If a church would take the time and create a Facebook page, and use it to promote the raffle, I believe that it is guaranteed that the members of the church would share the information about the raffle on their page, and others would do the same.

The next thing I would change is the prizes. Some church raffles offer some good prizes, but they could be more varied. The majority of raffles I have seen offer a cash prize, but I have seen that people are hesitant to accept that prize, because they feel they are taking money from the church. What I would do is offer prizes that are geared more towards what people want today. If possible, I would offer items that are on the smaller scale like iPhones, iPods, Android, and other smartphones. In addition to those, I would also go to the larger scale and offer things like iPads, Android based tablets, laptops, and if possible, smart televisions. These prizes are geared towards what people want today, and since they are a physical item, and not money, people would not feel guilty about accepting them.

When it comes to volunteers, it may be hard to get them motivated to sell more tickets. Generally, the volunteers you see at a church raffle are 40 years old and older. I believe that going after a younger demographic would increase tickets sales, but you have to figure out a way to bring the younger demo in. The only way I could see them volunteering is by offering them a prize too. The prize for them would be along the same lines as the prizes listed above. In addition, the prize would have to be given to the person who generated the most sales. This should motivate the ticket sellers to try and get higher ticket sales.

I believe that these methods can boost the attendance and money generated by raffles, because it would garner the attention of a younger crowd to a raffle. Raffles have no problems bringing in an older crowd, but in order to maximize their profits, they have to figure out a way to bring in the younger demo.

How to Correctly Implement a Raffle Fundraiser

Non-profit organizations provide a great opportunity for individuals in a community to get together for a singular purpose. Although, the finances responsible to keep these establishments operational aren’t going to pay themselves! That’s where fundraisers come in. And there’s a key word that should not be overlooked by any means: Fun!

Raffle fundraisers are a fantastic way to engage the community of any organization in a positive way. It offers a sense of equality and control. Each person who enters has the same odds of winning as the next. But you can choose to increase your odds by buying more tickets, just as they can. Having tickets given or assigned to you, also offers a sense of identity in the raffle. Your raffle tickets are totally unique to you. I’ve often found myself personally invested in a single ticket to a great degree. “Come on! I’m number 102378!!!!”

Once you’ve purchased your tickets, your job is done. There’s no further involvement or participation on your end. Which for some people who are shy, is a great relief. Unless you win that is! But that’s a totally different spotlight!

People love suspense. The allure of having your numbers called out in perfect order is tantalizing. Having that dream become a reality is often more than just winning the raffle. It makes people feel lucky. Which is a great feeling to have. Everyone always says they’re the type to never win anything like a raffle. So when it happens, boy does it feel good! This will always gives you a very warm positive memory of the organization, which is sure to keep you happily involved in the future.

Raffle fundraisers are won by luck, but the money raised during them isn’t. Organizations should strive to improve their strategies for maximizing sales, and growing the number of participants.
The individuals designated as the ticket sellers should focus on their engagement with the potential customer, utilizing tricks such as:
-Making eye contact and smiling.

-Encouraging that the funds are going to a great cause.

-Be ready in advance to highlight the specifics of the cause if the person asks about it.

-Offer deals for buying multiple tickets. (Such as 1 for 2 dollars. 3 for 5 dollars.)

-Attempt to go around and make last minute sales. Working off of the pitch that “It’s starting soon! Get your ticket’s now!”

All of these tactics are good and well. Yet if the prize or prizes being raffled off aren’t appealing, the community of your organization still may not respond well.
While assigning prizes to your raffle, try and keep these tips in mind.

-Avoid setting the prizes as non-materialistic items, such as a cruise or a day at a spa. Most people want to physically be able to see and receive the prize they are winning then and there. They want to be able to envision it in their possession.

-Keep prizes fairly relevant to all age groups and demographics. Generally accepted luxuries or essentials should be a focus point for prizes.

-If multiple prizes are awarded (first drawn matching ticket is 1st place, second drawn matching ticket is 2nd place ETC), make an effort to keep the values relatively similar. While it’s natural for the value of prizes to lower respectively from place to place, keep that to a minimum. Individuals may feel disheartened or insulted if they received something significantly lesser in value than the previous winner.

Raffle fundraisers, when executed correctly, can heavily enhance the financial capabilities of any non-profit organization. So keep it fun, and keep raising! An organizations great idea and innovations might just be the winning ticket!