What is a Chinese Auction?
Chinese Auction – Tricky Tray – Penny Sale
Pick-A-Prize – Silent Auction – Basket Auction
A Chinese Auction (also called Tricky Tray, Penny Sale, Pick-A- Prize, Silent Auction or Basket Auction) is a great way to raise money while adding excitement to your event. Holding the auction is relatively inexpensive, you only need to obtain prizes, tickets and a location. A Chinese Auction is different than a standard raffle where there are typically only one or a few prizes to win. In a standard raffle, ticket purchasers have no say in what prize they might win. In a Chinese Auction the ticket purchaser can choose from multiple prizes which ones he would like to win.
If you need standard raffle tickets, visit: www.RaffleTicket.com
Typically Chinese Auctions are held at fundraising events by churches, schools, municipalities, clubs and numerous other organizations. At the event attendees purchase individual Auction ticket sheets. Chinese Auctions are almost always very profitable. The tickets are usually inexpensive and attendees may buy many tickets. Ticket costs are low compared to the value of the auction items, so it’s a great deal for the winners. Chinese auction tickets will usually have 25 small bid tickets, all with the same number. The ticket sheet also has a stub with the same number. The purchaser retains this stub to determine if he has won when the auction numbers are drawn. The stub portion also has another small ticket that can be used for a door prize drawing.
Winners are chosen by their ticket number rather than a written bid. During the event the attendee tears off the 25 small bid tickets and places them in the basket or tray corresponding to the prize(s) he would like to win. The great thing about this type of auction / raffle is that it allows the purchaser decide which prize(s) he would like to win. He might see one prize he really likes and put most, if not all, of his tickets in that basket, thereby increasing his chance to win that prize. It might also encourage him to buy more tickets. For example, one of your prizes might be “A day at the spa”. That probably wouldn’t excite most men but “A $50 Home Depot gift card” might well get their attention.
Once the auction begins, the presenter will pull a winning ticket from one of the baskets or trays and announces the winning number. This creates excitement as the attendees check their ticket numbers to see if they won.
To raise more money, we suggest after every few drawings, you make an announcement, something like: “ This might be your last chance to buy tickets to win one of the remaining prizes”. After offering the attendees an opportunity to buy more tickets and place them in the baskets or trays, the drawings continue.
Steps to holding your Chinese Auction
Step 1) Purchase your tickets. Make sure you purchase more tickets than you anticipate selling. If your event is exciting, ticket sales may surprise you. It would be a shame if you had willing purchasers but no more tickets to sell.
You can purchase your tickets at: www.RaffleTicketsCheap.com (Just $39 for 1000 tickets).
If you want customized tickets go to Custom Chinese Auction Tickets (Just $59/1000)
Step 2) Choose your date and book your event location.
Step 3) Obtain your prizes. 2 choices:
a) We suggest you visit local merchants, tell them about your organization and event and ask them for a prize donation or reduced price. Emphasize how many people will be at the event; perhaps offer to place discount coupons for the merchant in front of their prize basket. One strategy if the merchant is reluctant: Suppose you are asking a pizza place to donate a large pizza and the merchant is reluctant, tell him you totally understand and that while he was your first choice, you were already planning to ask (name one of his competitors) if the merchant didn’t want to participate.
b) Ask the members of you organization to provide the prizes, ie, ask each participant to donate a prize worth the same approximate value. The members might even provide something home made like baked items or a craft project. One benefit of this approach is that it adds even more excitement as the members wait to see who won their donated prize.
Meals, electronics, gift & discount cards, golf related, home and garden, spa packages, magazine subscriptions, autographed items and vacation deals are just some prize ideas. If you have some items with a lower value, it might be advisable to group several together in a package.
Step 4) Set the price for each sheet of tickets. Consider the total value of your prizes and the number of people you expect to attend. We suggest you structure the ticket pricing so that you will take in at least 2 times the value of the prizes.
Step 5) Recruit volunteers from you organization. You will need people to go around the event to answer questions and sell tickets. You will also need an announcer.
Step 6) Hold the Auction(s) 2 Choices:
a) Display prizes on tables and provide a raffle basket or tray near each prize (you can also use fish bowls or even hats). Arrange the tables in a way that is easy to access with wide aisles to allow many viewers. Place the baskets on both sides of the tables. Make sure the tables are not placed close to any walls so the attendees can walk all the way around them.
b) Display the prizes on tables but you don’t need baskets or trays. The presenter gives a description of the first acution item. Attendees then raise their hands or call out that they would like to enter the auction for the item. Volunteers then collect those ticket and place them in the basket or bowl. Once all the tickets are collected, the drawing is held and the winning ticket number is announced. If you’re lucky, this may create a bidding frenzy on some of the more popular items, resulting in the attendees buying more tickets before the drawing is held. The process is repeated for all of the auction items.
With this scenario, we suggest you start with the lowest value items and work your way to the highest value. This will build excitement and help you sell more tickets.
Step 7) Make money – Have fun!
A Good Approach to Raising More Funds on Raffle Ticket Sales
A good approach to raising more funds on raffle ticket sales for church groups, civic groups, and youth sports organizations would be to have nonprofit organization groups that already support the community and good causes support the cause for the ticket sales. To name a few would be Habitat for Humanity, the Humane Society, Red Cross, Salvation Army, and Peace Corps. I think that if these groups and nonprofit organizations sponsored or if you could include the name into the ticket raffles it would help sell more raffle tickets.
Here are some good prizes that might help volunteers be motivated to sell more tickets would be things that students could use. Most volunteers are younger and might be in school or planning to go to college soon. Too name a few would be computers, an electronic tablet, backpacks, headphones, and mobile phones. Another good idea for prizes would be something universal that virtually almost anyone can use, want, or need. Gift cards are very universal and work well for volunteers themselves or as a gift to give for others.
Having businesses donate some things to offer volunteers would greatly help both for this company and the company that donates, both for advertising and taxes. Plus when someone hears a brand that they like it might give them some more drive to work harder to do what it takes to get that item.
Having schools, colleges, and universities putting their name out there on the ads and having them sponsor will greatly help with raffle ticket sales. It would draw their interest into buying the ticket and supporting a local school they like or heard of. There is potential that would buy the raffle tickets to support a school or university that they once went to. Plus there are all of the sport fans out there that would like to buy or donate to their favorite college teams and buy tickets.
Having ticket sales as part of an internship for colleges and schools would get many students to do volunteer in ticket sales. Having the opportunity to work towards funds for school and prizes, sounds like it would generate great motivation for ticket sale. The students would also be able to use the name of their school and let the customers now their supporting a good cause, have potential to win and helping with education funds.
I feel with the fact that the potential customer would be supporting so many nonprofit groups, schools, teams and the future of studentâ€™s education they would feel obligated to buy more than just one ticket. That is a lot of good cause and support of their community which in return, we all know that one good cause will turn in some good effects. Letâ€™s start off with multiple good causes so that they can later in return become multiple positive effects for every community instead of just one. Think about this would you only buy one ticket that supports some many good things in your community?
Making a Better Raffle
I have seen first-hand how church raffles operate as far as the raffles themselves, the volunteers, and the outcome. I believe that raffles are a great way to raise money, but they are not presented in a way that makes more people from outside of the church want to attend the raffle.
The first thing I would do to bring in more people is change the way raffles are advertised. My church, and others that I have attended, go with the traditional word of mouth approach to advertise that they are having a raffle. While this method is a tried and true, it is outdated for the way the world currently operates. I think that churches are missing the boat when it comes to social media. It may be hard to convince them to change, but advertising on Facebook, twitter, or other social media networks can boost the attendance for their raffles. If a church would take the time and create a Facebook page, and use it to promote the raffle, I believe that it is guaranteed that the members of the church would share the information about the raffle on their page, and others would do the same.
The next thing I would change is the prizes. Some church raffles offer some good prizes, but they could be more varied. The majority of raffles I have seen offer a cash prize, but I have seen that people are hesitant to accept that prize, because they feel they are taking money from the church. What I would do is offer prizes that are geared more towards what people want today. If possible, I would offer items that are on the smaller scale like iPhones, iPods, Android, and other smartphones. In addition to those, I would also go to the larger scale and offer things like iPads, Android based tablets, laptops, and if possible, smart televisions. These prizes are geared towards what people want today, and since they are a physical item, and not money, people would not feel guilty about accepting them.
When it comes to volunteers, it may be hard to get them motivated to sell more tickets. Generally, the volunteers you see at a church raffle are 40 years old and older. I believe that going after a younger demographic would increase tickets sales, but you have to figure out a way to bring the younger demo in. The only way I could see them volunteering is by offering them a prize too. The prize for them would be along the same lines as the prizes listed above. In addition, the prize would have to be given to the person who generated the most sales. This should motivate the ticket sellers to try and get higher ticket sales.
I believe that these methods can boost the attendance and money generated by raffles, because it would garner the attention of a younger crowd to a raffle. Raffles have no problems bringing in an older crowd, but in order to maximize their profits, they have to figure out a way to bring in the younger demo.
How to Correctly Implement a Raffle Fundraiser
Non-profit organizations provide a great opportunity for individuals in a community to get together for a singular purpose. Although, the finances responsible to keep these establishments operational arenâ€™t going to pay themselves! Thatâ€™s where fundraisers come in. And thereâ€™s a key word that should not be overlooked by any means: Fun!
Raffle fundraisers are a fantastic way to engage the community of any organization in a positive way. It offers a sense of equality and control. Each person who enters has the same odds of winning as the next. But you can choose to increase your odds by buying more tickets, just as they can. Having tickets given or assigned to you, also offers a sense of identity in the raffle. Your raffle tickets are totally unique to you. Iâ€™ve often found myself personally invested in a single ticket to a great degree. â€œCome on! Iâ€™m number 102378!!!!â€
Once youâ€™ve purchased your tickets, your job is done. Thereâ€™s no further involvement or participation on your end. Which for some people who are shy, is a great relief. Unless you win that is! But thatâ€™s a totally different spotlight!
People love suspense. The allure of having your numbers called out in perfect order is tantalizing. Having that dream become a reality is often more than just winning the raffle. It makes people feel lucky. Which is a great feeling to have. Everyone always says theyâ€™re the type to never win anything like a raffle. So when it happens, boy does it feel good! This will always gives you a very warm positive memory of the organization, which is sure to keep you happily involved in the future.
Raffle fundraisers are won by luck, but the money raised during them isnâ€™t. Organizations should strive to improve their strategies for maximizing sales, and growing the number of participants.
The individuals designated as the ticket sellers should focus on their engagement with the potential customer, utilizing tricks such as:
-Making eye contact and smiling.
-Encouraging that the funds are going to a great cause.
-Be ready in advance to highlight the specifics of the cause if the person asks about it.
-Offer deals for buying multiple tickets. (Such as 1 for 2 dollars. 3 for 5 dollars.)
-Attempt to go around and make last minute sales. Working off of the pitch that â€œItâ€™s starting soon! Get your ticketâ€™s now!â€
All of these tactics are good and well. Yet if the prize or prizes being raffled off arenâ€™t appealing, the community of your organization still may not respond well.
While assigning prizes to your raffle, try and keep these tips in mind.
-Avoid setting the prizes as non-materialistic items, such as a cruise or a day at a spa. Most people want to physically be able to see and receive the prize they are winning then and there. They want to be able to envision it in their possession.
-Keep prizes fairly relevant to all age groups and demographics. Generally accepted luxuries or essentials should be a focus point for prizes.
-If multiple prizes are awarded (first drawn matching ticket is 1st place, second drawn matching ticket is 2nd place ETC), make an effort to keep the values relatively similar. While itâ€™s natural for the value of prizes to lower respectively from place to place, keep that to a minimum. Individuals may feel disheartened or insulted if they received something significantly lesser in value than the previous winner.
Raffle fundraisers, when executed correctly, can heavily enhance the financial capabilities of any non-profit organization. So keep it fun, and keep raising! An organizations great idea and innovations might just be the winning ticket!
Raffles Are a Good Way for Non-Profit Organizations to Raise Money for Worthy Causes
The use of raffles is a very good way for Non-profit organizations to raise money for worthy causes. The amount of money that can be raised can vary from a small amount to much larger sums. But this usually corresponds to the size of the non-profit since these organizations can also vary from little to big. To illustrate my position, let me use two examples to prove my point. My little brotherâ€™s elementary school holds a Christmas bazaar every holiday season. People can have a table (for free) and can sell products from whatever company they represent, whether it be Avon â„¢, Pampered Chef â„¢ or Yankee Candle â„¢. Some people will set up tables with homemade items, like cookies or knitted items or crafts carved from wood. And even some local merchants, like a home improvement or yard-work company, may bring a table.
There is always a wide array of tables set up in the gymnasium every year. However, when you walk into the school lobby, the first thing people come to is a raffle table run by the schoolâ€™s Parent Teacher Organization. Some of the vendors will donate a few items to help fill some prize baskets. People can pay $1-5 for a chance to win one of these different types of baskets. 1 ticket for $1 and 6 or 7 tickets for $5. At the end of the bazaar, the winning ticket is pulled and the winner gets the basket. The PTO may not raise a lot of money but it is still enough for them to help pay for some things for the school kids, like new playground equipment or new computers. It is a quick and successful way to help the PTO and therefore help the kids.
Now, letâ€™s look at the other end of the scale, for organizations that are held on the state or national level, like the Red Cross. But I want to focus on a local chapter of this organization. The chapter, like a local office of the Red Cross, may choose to run a raffle to raise money, but instead of using baked goods or a 30-minute spa session, they may ask a car dealership to donate a car for the prize. People would need to pay maybe $25 or more for a ticket but, then again, the prize is greater than a gift basket. And the time involved is much longer than a few hours spent on a Saturday afternoon in a school gym.
The time of the raffle may take several weeks or a month. In the end, though, the results are similar. The non-profit chapter raises a lot of money but will in turn use it for worthy causes at the state or local level, like donating books to a library or helping with cancer research. Also, instead of getting a Christmas basket, someone will win a carâ€”now that seems to be worth it. And even the dealership, itself, will probably be able to use the car as a charitable donation on their taxes.
So, clearly there are benefits for a non-profit organization to hold a raffle. The size of the results may vary, from something similar to items for a local school to something major like a donation to a medical center. The price of a ticket will fluctuate, like a $1 or so to $25 or more, depending upon the prizes. And the time involved for the contest with also vary, from one afternoon to one month or longer. But non-profit organizations, big and small, will find raffles are a great way to raise money for worthy causes.
Hold a Raffle Fundraiser for Your Organization and Reap the Benefits
Non-profit organizations, such as church groups, civic groups, and youth sports organizations, can derive great benefit from holding a raffle fundraiser. They can maximize the sales of their raffle tickets by advertising and announcing the raffle locally, widely, and often. They can do this by posting on multiple social media websites, such as Facebook, Twitter, and Google+. In addition, they can send out e-mails or letters to market and campaign for their fundraiser. They can announce the raffle to their volunteers and staff. Furthermore, some organizations can place an advertisement in the local paper or post flyers around town. They can also spread invitations by word-of-mouth. Hosting the raffle contest during an annual meeting, dinner, or another large event could increase attendance greatly over hosting the raffle as a main, single event.
Organizations could offer incentives to volunteers and staff who invite friends and family to the raffle or event. They could also reward their people who post about the event on Facebook, Twitter, and other social media websites. Finally, making sure that any rules or guidelines for the raffle are clear will increase sales because sellers will be able to explain the raffle and ticket buyers will feel more secure in their investment.
Non-profit organizations can increase their raffle ticket sales by offering prizes that are of as high a value as feasible. Trips to various exotic destinations, flashy cars, and large amounts cash are often exciting to win. People covet even older model cars and trips to nearby destinations within the United States. Simple gifts, such as baskets geared toward the season, are good inexpensive ideas for adult audiences.
They can contain teas, coffees, candles, perfumes, candies, and other lower dollar items. Most men are looking for something to give a wife or girlfriend on her birthday, their anniversary, Valentineâ€™s Day, Christmas, etc. Women can give the baskets to their mothers, colleagues, daughters, friends, and even themselves! Children may appreciate toys, gadgets, games, and parties. Local vendors appreciate recognition and may be willing to part with several gift cards in exchange for sponsorship. Computers, iPads, iPods, phones, tablets, and other hot technology items are inexpensive once they have been out for a year or so. This in no way diminishes their appeal to most adults and teenagers as a raffle prize.
Motivating volunteers to sell raffle tickets may not be something that people who are fundraising for organizations think about doing. However, if volunteers are motivated to sell raffle tickets, then the number of ticket sales should increase. Prizes and incentives encourage raffle ticket sellers to spread the word to family, friends, coworkers, church members, and others. Large incentives based on the number of tickets sold are usually more effective than small incentives for simply volunteering. For children, a pizza party, cash, an ice cream social, or the latest gadgets are great ideas.
Entry to the party or could be for a minimum number of raffle ticket sales. Organizations can reserve the money or gear for the top earners. For adults, gift cards to local vendors, a raffle entry, or an invitation to an after-party would be motivating. Again, organizations can base the receipt of the prize on a minimum number of ticket sales or give the best incentives to the top few earners. As with the raffle, offering a laptop or tablet to the highest seller is a good option for motivating adult and teen volunteers.
If you like these ideas or have other suggestions for a successful raffle, then please like or comment!
The Raffle is a Great Approach to Retaining and Encouraging Customer Loyalty and Retention
Amongst for-profit retail businesses, the use of raffles is a great approach to retaining and encouraging customer loyalty and retention. Raffles keep customers engaged and intrigued about prizes, incentives, and the use of the funds raised during a raffle event. I work for the nationâ€™s largest grocer and think that offering a means to get individuals involved and excited about contributing a small amount for big gains, can makeover the landscape of our marketing scheme and business.
Internally, raffles are used in our company across satellite locations: with various leaders and upper management getting involved and standing behind the promotion of sales. â€œSplit the potâ€ is a favorite way to guarantee that each contributor may have a â€œpiece of the pieâ€ if they were to win in the final drawing. In â€œsplit the potâ€, each participant pays for any number of raffle tickets, which essentially are added to a large bucket and then that total sum is divided in half. Fifty percent goes to the winner and the other fifty percent is retained for use in internal associate counsels and organizations, so they have the funds to use towards events and programs. Also, due to the fact that our separate business buildings span across not only the Greater Cincinnati area but also across divisions nationwide, well-captured digital pictures and accompanying descriptions are sent out to the masses so even more people wind up donating to the â€œbig potâ€. These raffles have also proven to be a success in our company.
Raffles which are delivered at the store level and are customer-facing are also a highly engaging tool for marketing and promotions in the business arena. Customers would likely be thrilled to not just turn to your store for purchasing necessities but also to be in the running for winning items they may buy already such as groceries, beauty care items, gift cards, tools, laundry care products, over-the-counter medications, etc. Additionally, because oftentimes customers are not on a first-name basis nor build a true rapport with associates within a retailer in which they may shop frequently, a raffle may be a nice opportunity to interact more closely with staff. Businesses would be wise to feature select or new and upcoming product door prizes which customers would feel particularly special to win before other shoppers see them on the shelf.
Additional ideas for raffle prizes may include donation on behalf of the customer to a charity they support or whom the business at large is in partnership. Loyalty programs, which may include fuel rewards and a point system, could offer participants, and on a larger scale, the winner(s) to have a certain allotment of these rewards/points added to their customer account to use towards future purchases. Grocery and pharmacy retailers may also offer prizes which align to community offerings like flu shots, other vaccines and immunizations, as well as biometric health screenings and pharmacy coaching, which keep customers in the store and using services, but is advantageous to the customer. Furthermore, if registered dietitians are employed at the retailer, free weekly meal planning, nutrition education, and grocery shopping tours can be awarded.
Other fun features of raffles are their similarity to â€œgamblingâ€. The game of chance keeps people on the edge of their seat! Furthermore, once a customer wins, they may even feel that raffle ticket number is their next lucky number and may want to purchase lottery tickets at the retailerâ€™s check-out counter. Participants whom win may encourage others to participate and they themselves may even try their hand again at raffling in the near future. Particularly, if the customer finds they have a good experience with the products which they won or are offered at the given retailer, they may tell their friends and thereby support further raffle sales.
In closing, raffle tickets and the incentives and prizes associated with them, can drive sales and engagement for business, for both internal and external customers. Many times the business structure and environment of corporate America isnâ€™t conducive to forming relationships, however customers want to feel important and walk away with an experience, not a transaction. Raffles can be a part of the ultimate solution in motivating, exciting, engaging, retaining, and creating loyalty.
The Innovative Raffle
Most people will be familiar with the experience of shelling out a dollar or two for a tiny little ticket that places us into a raffle for some grand prize that has everyone in the crowd salivating at their chance of claiming it as their own. Many people know the disappointment felt when their number isnâ€™t called and some lucky individuals know the hysteria and elation that results from their number being called!
The enticing possibilities of the generic raffle is almost impossible to turn away, even for small prizes, and as such, raffles are rather commonplace and participation rates are usually quite high. However, a question rarely pondered is, â€œHow does an institution, especially a non profit organization, benefit from fundraising through raffle tickets?â€ While this may not be a personal issue for the average individual, I will target this next statement for those of whom it does concern; Raffles, when used correctly and innovatively, can be extremely beneficial to non- profit organizations.
To make such an affirmative statement begs the question, “What is the correct way to hold a raffle?”. Well with this, it is important to set goals for future raffles, such as to increase or maximize sales, to find prizes that will stimulate more sales, and to find ways to motivate volunteers to sell more tickets. With goals that are specific, measurable, achievable, realistic, and tangible, a plan of action can be taken up to hit all of these important points. Conveniently, the following plan does all of that.
First, create an options system that allows people to increase their chances at winning a prize. For instance, instead of selling one ticket to each consumer, offer promotional upgrades such as 1-for-$1, 3-for-$2, and 5-for-$3. The benefit of said system is this: customers derive a stronger sense of security with having higher odds of winning the prize in exchange for adding a small cap on their investment. By adding a second or third dollar to their initial offering, each customer has the ability to get up to 5 times their initial probability of winning the raffle. And, because the cause is just as important as the supporter, the cause gets the benefit of more money being able to be allotted to it. But donâ€™t stop there.
Have the raffle go on for an extended period of at least a week and tell each person who buys a ticket, if they can, to find 3 friends to buy at least one ticket, and as a reward they will get 3 additional tickets added to their pot. Doing this will increase the population aware of the raffle, and, therefor, increase the amount of tickets sold. And with the above promotional sale still available, money can really get flowing for the fundraiser, the organization, and its cause.
All of this assumes that the consumer actually wants to participate in the raffle for the chance at the prize, though. Generally, most raffles will offer one or two expensive, new or somewhat new, electronic devices (i.e. iPads, TV’s, Smartphones). While these are arguably wonderful prizes, they do not apply to everyone. Not everyone needs a new TV, tablet, or phone, because they may already have one or two in their possession. In said situation, the prize won would likely be sold for money on Amazon, Ebay, or something of the like. So, why not take out the middle man and just offer the universally accepted and utilized prize of green- backed money?
Offer as a prize, 3 ascending amounts of money, for example $25, $50, and $100. This means that to the customer, you have given them 3 possible drawings to win, with a maximum of 8 tickets that they can have entered in their name. The odds sound wonderful to the consumer, and that will bring even more money to the foundation and its cause. The increased incentives with this plan allow for, what can be considered, optimized sales and consumer security/satisfaction.
The final thing, at least with the goals established, is to make sure that the volunteers are incentivized to take full advantage of the hours spent serving the foundation and to put their full effort towards sales. To do that, make the sales process and entire fundraiser a friendly competition between the volunteers. Each volunteer would be made responsible for selling as many tickets as possible for the chance to win a mystery prize– “mystery prize” because it would create anticipation and wonder of what said prize would be. Each sale would be recorded and then compared at the conclusion of the fundraiser to award the best salesperson with their prize and celebrate the success of the extended good deed. By doing this, volunteers would have a fun way of interacting with each other and feel their work as even more tangible, in the potential prize they could win.
At the end of the day, the causes and foundations benefit from all of these possible initiatives. The proposed strategy makes the experience of the raffle fundraiser more fun and more beneficial to all parties in a mutually beneficial relationship. It will be a beautiful day when all the efforts to better the world and all the efforts to touch people across multiple backgrounds have their numbers called. That day, everyone will be a winner.
Why Not Hold a Business Raffle?
A wise and distinguished fashion designer named Coco Chanel once said, â€œThe best things in life are free. The second best things are very, very expensive.â€ When the CEO of a company or corporation creates a business, his intentions are to maximize profits and minimize spending. In order to do so, the business must be successful in augmenting customer loyalty through the method of amplifying customer satisfaction. The best way to improve consumer gratification is that the business must provide the customer with a remarkable experience that remains in the memory of the individual(s) serving the business. As most people in this â€œLand of Opportunityâ€ work long and arduous hours to make a living, spending money in todayâ€™s economy might be difficult. This makes the life of a business owner more challenging as his company is built on the basis of earning money from customers.
In order to find the best solution to this unfortunate situation, a company might contemplate implementing a raffle in their marketing efforts. With the concept of life giving lemons and the production of lemonade in the minds of many, it is aesthetically pleasing to know that for some small amount of money, there in lies the probability of expanding this investment and gaining a product worth more than the ticket that is purchased with. Each person has the confidence that they might have the â€œlucky winning ticket,â€ and even in the event that confidence is nonexistent the thought process of â€œit doesnâ€™t hurt to tryâ€ will always cross the mind of the individual.
By implementing the raffle contest, companies will seem more personable to each customer as they are giving back to the people and providing the individual with an opportunity to win a valued prize. By promoting the concept of raffles, the corporation is able to create an emotional connection between the company and the consumers to increase the loyalty and influence of future purchase decisions. The customers experience an influx of positive emotions, which become connected to the company. This will result in the continuous efforts of the customer to give business to the company in order to constantly achieve that superior feeling of satisfaction. The happier that people are, the more money they are willing to spend to expand their happiness.
Raffles are not only a great benefit to the consumer, but they are also a phenomenal way to promote the business. With the satisfaction of the customers at a high, this will increase the marketing efforts of the business as each person enjoys spreading the experiences of his/her day to the people in his/her life. One will spread the word of the raffle in order to spread the joys of possibly winning a unique and tangible benefit. This will create an influx of business for the company, which is the greatest way to promote the development of the company. This further demonstrates the â€œLand of Opportunityâ€ as this is an opportunistic way for both the consumer and corporation to be able to prosper.
How Raffle Fundraising Can Help a Non-Profit Organization
Fundraisers, auctions, and carnivals are all some fun creative ideas to help out a non-profit organization. The first thing that would be required for an event for a non- profit organization, would be written permission. Permission to ensure that it is ok to move forward with this idea, and to make sure the time, space, and money are available to put the event on. Whoever you are planning on hosting the fundraiser or other event with, you might want to get their rules for budgeting and advertising.
To make an event spectacular and fulfilling, you must have a lot of attendants. There is a lot of completion out there competing for peopleâ€™s spare time, so you have to make sure that there is something that will be worthwhile, and great, so they feel they wonâ€™t want to miss out on your event. No event is ever free. You will have rental costs for the venue, sound system charges, food and drinks, parking, tables and chairs, and much more! If you are looking to save some money, and get some help for the event to be paid for, a good way to go is through a sponsor. Have some people or local businesses sponsor your event, and help out. Maybe even have that business donate a prize for a raffle.
There is a lot of work, and research involved to obtain help from a sponsor. But if you are willing to work through it, it will be well worth it. Once you have your details about payment planned out, your next major thing you will want to do is get the word out about your event. A great way to do this is to make posters and ask business if you can display them there, use your mailing list and send out invitations, insert flyers into the bulletin of churches if you are holding a church event, or even go to the extreme and send out a press release to all local radio and TV networks. These are just a few ideas of what you can do to help promote your event. There is also social media which is bound to get a good number of people!
Another thing that will be a major must will be to keep a record of every donation big or small. The reason for this is to see where the money is coming from, and if any money is missing. You will also want to do this to send a thank you email, letter or message for all the patrons who donate to your cause. Small local Non-Profit organizations such as a church or a VFW can always use the money for their building, help host event for the patrons who attend, and get the word out for their business. These organizations are making this world a better place by their willingness to do things such as a fundraiser or a carnival. Not only do they help out their community, but they also create loyal customers, or patrons. If you are creating something for people to come to your event, or come to your store, when that is over, said and done, they are going to want to comeback or have another event to come back to.
In the end, it creates loyal customers who come back asking about your information. The bottom line to this is, nonprofit organizations are some great places. They help our community and when people are helping our community, it is a lot easier to get the support of the local people around you.